AI product descriptions

Describe 1,000 products in the time it takes to describe one.

EcommerceLayer reads your catalog, your brand voice, and your product images — then writes the title, long description, meta description, and image alt text for every product in your store. Approve in batch. Publish in one click.

Why product copy is the biggest unsolved task in e-commerce

You have 2,000 products and 11 of them have real copy.

The rest are CSV imports from your supplier. Same paragraph as every other dropshipper. Zero rankings, zero conversion.

A freelance copywriter quotes €25 per product.

That's €50,000 for the catalog you have today, and the same again every time you add a new line. No founder approves that invoice.

Generic AI tools hallucinate specs.

Chatting with a generic LLM about your products invents specifications that don't exist, breaking buyer trust the moment a customer notices.

How EcommerceLayer is different

We connect to your catalog, classify each product against the Google Product Taxonomy, then generate copy grounded in your actual product images, variants, and spec data. A brand-safety guard catches hallucinations before they hit the review queue. You approve in side-by-side review and publish back to the store.

What you get

Dream outcome

Every product in your catalog has unique, on-brand, SEO-optimized copy — titles, descriptions, meta tags, alt text, all at once.

Perceived likelihood

Visual awareness reads your product images. Brand voice is learned from your site. Per-category rules enforce structure. Hallucinations get flagged before review.

Time saved

Rewrite 1,000 products in under 10 minutes of compute. One operator runs the entire catalog without leaving the dashboard.

Effort removed

No briefs. No revision rounds. No copywriter handoff. Approve in batch, publish in one click, roll back from full edit history if needed.

How it works

  1. STEP 01

    Connect your catalog

    Shopify, WooCommerce, Magento, BigCommerce, inRiver — or CSV/XLSX and API. We pull every product, variant, image, and any existing copy.

    B
    BigCommerce
    Available
    W
    WooCommerce
    Available
    M
    Magento
    Available
    S
    Shopify
    Connected
    iR
    inRiver
    Available
    {}
    CSV / API
    Available
    Catalog synced
    Products · Variants · Images
    1,247
    One-click connect for every major e-commerce platform and PIM. CSV and API too.
  2. STEP 02

    Auto-categorization against the Google taxonomy

    Every product is classified into a Google Product Taxonomy node so the prompt has the right context. "Running shoes" gets different rules than "kitchen knives".

    ProductGoogle taxonomy
    Premium Running Shoe
    Athletic Shoes92%
    Insulated Water Bottle
    Drinkware88%
    Wireless Earbuds
    Audio › Earbuds95%
    Yoga Mat — 6 mm
    Exercise Mats90%
    Categorizing1,247 / 1,247
    Every product mapped to a Google taxonomy node automatically.
  3. STEP 03

    Per-category rules + brand voice

    Configure tone, reading level, required fields (sizing? warranty? compatibility?), and forbidden claims per category. Brand voice is detected from your site.

    Brand voice:confident · technical · concise
    1Title Generatortext
    1Product Descriptionhtml
    1Meta Descriptiontext
    1Image Alt Texttext
    Prompt Rule · Category contains "Shoes"
    TitleDescription+ 2 variants
    Tone, length, required fields — defined once per category, applied to thousands of products.
  4. STEP 04

    Visual-aware generation

    Product images feed into the prompt so descriptions match what a buyer actually sees — color callouts, material, configuration — without inventing specs that aren't there.

    Tongue & laces
    Breathable upper
    Cushion sole
    Shoes › Athleticvisual context: ON
    Lightweight runner with breathable mesh upper
    Specs match the image — no hallucinations
    The model sees the image. The description matches the photo.
  5. STEP 05

    Brand-safety guard + review queue

    A second-pass model flags hallucinated specs, forbidden claims, and tone drift before anything reaches your review queue.

    Side-by-side review
    Guard passed
    Original
    AI rewritev2
    Side-by-side: original copy vs AI rewrite, with diff highlights and inline edit.
  6. STEP 06

    Bulk publish + full edit history

    Approve in batches. Push back to Shopify in one click. Every change is snapshotted — roll any product back to any previous version.

    Products
    See your catalog
    Agents
    Teach your agents
    Queue
    Watch them work
    Review
    Approve and publish
    Auto-published
    1,189
    Needs review
    52
    History
    v.3
    One-click publish. One-click rollback. Forever.

Numbers we stand behind

1,000+

Products rewritten in a single run

<10 min

Median time to rewrite an entire catalog

Multi-language

Generate per locale for international catalogs

Frequently asked questions

Won't AI hallucinate product specs?

That's why we built a brand-safety guard. Every draft passes through a second model that compares output against your actual variant data and product images. Anything invented gets flagged before you ever see it in the review queue.

Can I keep manual copy for a few key products?

Yes. Tag products as "locked" and they're excluded from generation. Or merge AI suggestions with existing copy on a per-product basis from the review queue.

Does this work for stores with thousands of SKUs?

Yes — the queue is designed for catalog scale. We have stores running rewrites across 10,000+ products in a single project.

What if I don't like the brand voice it picks up?

Override it. Brand voice is a configurable field — paste in three sample paragraphs of your preferred tone and the entire run adopts it.

See your own products rewritten before you commit.

Drop your store domain into the free demo. We pull 20 of your products and rewrite the title, description, and meta — side-by-side with your current copy. No credit card. No signup. Yours to keep.

Stop hand-writing product copy.

Connect your store and let AI rewrite it — on-brand, on-category, ready to publish.